Implement, Engagement & Flexibility: Key Messages at Hannover Messe

Hannover Messe 2019: 215,000 visitors over 5 days. 6,500 exhibitors from 75 participating countries. 1,400 events and 80 forums and presentations.

The numbers look impressive and it is no wonder Hannover Messe is the world’s biggest tradeshow for industrial technology. The theme for this year’s event was Industry 4.0 meets Artificial Intelligence, and the opening ceremony was led by German Chancellor, Angela Merkel, and Sweden’s Prime Minister, Stefan Lofven. 

Abuzz about Industry 4.0

Industry 4.0, IoT, machine learning, artificial intelligence, 5G, cobots, digital twins, additive manufacturing or smart factory solutions – these were the words you could hear buzzing amongst the 215,000 visitors during the 5 days of the show.

Inspirage was thrilled to attend such a large, international fair as an official co-exhibitor at the Oracle Booth. The Oracle Booth was located in Hall 7 which was hosting the Digital Factory Fair. Our brand name received well-deserved international recognition, and we worked together at the booth with big industry names such as Bosch Rexroth, Mitsubishi and Festo.

The Digital Factory

The cutting-edge position of Inspirage in the Digital Factory was very clear to everyone visiting the Oracle booth. Our team was responsible for the Smart Connected Factory, operating a set of 4 production machines (in addition to one remote in Singapore!) all connected to the Oracle IoT infrastructure. We put in action a set of IoT applications simulating the role of a manager centrally controlling the various production sites. In addition, we had a Virtual Reality model of one of the sites, giving an immersive view of the production control.

With such an impressive infrastructure, we were able to create ‘problems’on our machines (Bosch Rexroth, Mitsubishi, Festo, Bistel). We were then able to show how the central manager gets alerted in order to quickly fix the issue by notifying maintenance, restarting a machine, updating its configuration, etc.

After the first days of the show running the Digital Factory, we activated the predictive part of the IoT applications as enough history was recorded in the database. Quite impressive to do all these live at the fair!

Smart Connected Factory

Our Smart Connected Factory was a real showcase and attracted many journalists. Our team gave multiple video interviews and in-depth demonstrations during all 5 days of Hannover Messe. We were proud to show our skills live. Kudos for our team that presented and their fantastic sustained efforts!

In addition, the Inspirage team gave presentations on the first and the third day of the show about Smart Manufacturing and Smart Logistics in our customer projects. Last, but not the least, Hannover Messe afforded us a great opportunity to share with Oracle the new Inspirage investment in Blockchain with a focus on Product Traceability (along with the Supply Chain). We deep dived into realistic applications of blockchain for medical devices and food and beverage companies.

Hannover Messe maintains an international flair and attracts visitors from all over the world – 75 countries participated and 60% of the visitors were from outside Germany. It was remarkable to see that companies were represented by substantial teams, representing many business areas from procurement to engineering and from production supply chain to IT. This brought great opportunities for the Inspirage team, as our business helps multiple departments. Throughout the event, we had great opportunities to discuss our partners’ and customers’ needs and show how we can help.Inspirage was delighted to attend Hannover Messe 2019, and our team is already looking forward to Hannover Messe 2020!

Ramona Ganea

Ramona Ganea | Key Contributor

Ramona Ganea is the Marketing Program Manager for EMEA, based in London. She has over 15 years experience in Marketing and Customer Management, mostly in the technology area. In addition, she has a Masters degree in Marketing and Business Communication and became a Member of the Chartered Institute of Marketing last year.